Twitch is the foremost destination for gamers and game streamers. Since the platform’s launch in 2011, it has been the primary space for all gaming-related discussions, debates, and community activities. Thousands of streamers have taken to Twitch to earn a living through their gaming skills.
While Twitch dominated the gaming space, YouTube did not stay far behind. YouTube Gaming vs. Twitch is a hot debate today. Now YouTube is as popular as Twitch for streaming games. Many YouTubers have turned gamers and changed their life in the process.
But the most critical question remains: How to get the best of both worlds? If you are a game streamer, you know it would not hurt to have your Twitch audience in your YouTube channel. They will increase your reach subscriber count and help you build a better community.
Get your Twitch audience to your YouTube
The first step in getting your twitch audience to your YouTube is to have a solid community at Twitch. It begins with consistent streaming in the high-quality audio-video. These are just the fundamentals, and growing on Twitch is a separate subject.
Once you have a solid fanbase in Twitch, you can start thinking about getting them over to other platforms. Remember that in 2022, no single platform is more significant than YouTube. However, YouTube is not a standalone video library. You need to take your YouTube marketing skills to the next level to grow in YouTube. One way to do it is through free YouTube views and free YouTube subscribers. Another approach is to bring the audience from one platform to the other—both works depending on the circumstance.
Target different social media platforms
You are already in a good spot if you have a substantial fanbase on social media platforms apart from YouTube. We will consider Instagram as an example.
Instagram is not a typical game streaming platform. However, with the introduction of Instagram reels, it is easier than ever to post short snippets of your game streams and reach millions of people. But that’s not what we are concerned with here. Instead, our focus is on the consequence of this reach.
Assuming that you have a substantial number of Instagram followers, it will be straightforward to incentivize them to check out your YouTube channel. Once they are there, how long they stick around depends entirely on the quality of your content. If your content has a grip on the audience, your subscriber count will shoot in no time.
Incentivizing followers to join your YouTube
A straightforward example of incentivizing followers is posting only a snippet in your Instagram or Twitter handle and linking the whole YouTube video. Once you create intrigue with the short snippet, your audience will feel compelled to check out your YouTube as well. Make sure that the snippet does not give away everything – save the most exciting parts for your YouTube video.
Another example of incentivizing is partnering with brands. Micro-influencers can partner with local businesses to offer discount coupons or vouchers to the audience. Announce about the same on all platforms, including your Twitch, Twitter, Instagram, Reddit, and whatever else you use. However, remember to only collaborate with brands with a relevant product or service.
Build a community
Once you have a solid community in place, they will follow you no matter which platform. Focus on building a community of your Twitch audience. Get them to talk to each other, host live events, offer giveaways. Doing these things will incite the community feeling and help you grow your YouTube channel.
Getting professional assistance while building your YouTube presence is never a bad idea. SoNuker helps you do that with their efficient tools and services.