Here’s What You Should Know About Buying YouTube Views

Why views matter

Any savvy marketer leveraging YouTube for video marketing will know the importance of getting views. They strive to get YouTube views because these are not just mere numbers but a crucial representation of the success of their efforts.

The number of views is seen to be directly influencing the number of subscribers a YouTube channel gets. So, more views means greater trust and hence more subscription. Getting real subscribers on YouTube will require marketers to focus on getting as many views for their videos as possible.

Not to forget, the number of views a video has also determines its rank on video search results. People are more likely to watch a video that ranks well on SERPs. It’s extremely important to note that Google, the largest search engine, certainly considers the number of views a video gets to determine its ranking.

However, getting more views is not something that marketers on YouTube can do very easily. It takes a lot of effort and creativity to draw more views, and ultimately, more subscribers. The good thing now is that Google allows marketers to buy views for their YouTube videos—something that can truly make a difference in a brand’s online success.

Benefits of buying YouTube views

The feasibility of buying YouTube views will depend on whether a brand marketer is a good candidate or not. But social acceptability is one major benefit of buying YouTube views. To succeed in a competitive digital space, social proof or social license of acceptability is a must-have for brand marketers. Getting more number of views increases the engagement level of channels. It’s possible that people will ignore the post initially, but as the videos get more and more views, they get the much-needed social validation. It builds people’s trust and encourages them to join and subscribe to the channel.

Buying YouTube views is seen to boost the social credibility of brands—something that makes their ads more trustworthy and reputable. To stretch advertising dollars, brands should consider buying views just like they would pay for Facebook and Instagram ads. They should channelize funds towards promoting YouTube videos and other types of content to generate awareness and increase reach. With an increase in the visibility of the channel comes the surety of more views and more subscribers.

Real quick success on YouTube will come only when brands start to buy views. As mentioned earlier, buying YouTube views increases the likelihood of a better ranking on search. Different niches compete differently on YouTube, but buying YouTube views can give brands an edge over their competitors and rank well among videos of their niche.

Buying YouTube views also proves beneficial while kick-starting any video campaign. It is an excellent way to accelerate YouTube advertising. When done properly, buying YouTube views can result in an increase in the popularity of the campaign sooner than expected. Brand marketers can first start with a few thousand views and eventually scale up to attract more subscribers.

For brand marketers to participate in internet marketing campaigns, it’s important for them to have a minimum number of views as an eligibility criterion. The best way to meet this requirement is to buy YouTube views. As a result of the investment, brands will be in a stronger position to amplify their internet marketing efforts.

Conclusion

So, buying YouTube views comes forward as the easiest and fastest way to increase subscribers and establish the brand strongly in the online space. YouTube users prefer to check out videos that are thousands, as opposed to hundreds, of views. This clearly reflects the inclination of an increasing number of brand marketers to buy views and up their game on the video-streaming platform.

Your Guide to Timestamps and Chapters on YouTube

So, you’ve just finished editing a 10-minute video for your YouTube channel. The video consists of several different sections touching on a wide variety of subjects, and you’re wondering what you can do to help viewers who may only be interested in one particular section. The answer lies in using timestamps and video chapters. In this guide, you’ll find out all about YouTube timestamps and chapters and what the differences are between the two. So, let’s get things rolling!

What are YouTube timestamps?

YouTube timestamps have been used for a long time by long-form video creators on YouTube. They are links to specific moments within a video that kick off a particular section.

For example, if you’re creating a tutorial video and addressing a number of problems, you can add timestamps for the different problems you’ll be touching on in the video. Timestamps can be added to the video’s description or as a comment.

So, imagine that you start talking about the first problem and the possible solutions from the 1-minute mark in your video. A timestamp for this section would look like ‘1:00’, which will appear as a blue-colored clickable link. Similarly, if you start discussing the second problem after two-and-a-half minutes, the timestamp would look like ‘2:30’. So these timestamps would appear in the comments or description (depending on where you want to place them) like this:

1:00 Problem 1
2:30 Problem 2

Remember to add titles to your timestamps as they will inform the viewers regarding the particular subject you’re talking about in your video at a particular time.

In this way, you can break down your entire videos into sections or chapters to cater to audiences who just want to view a portion of your video instead of the whole thing. Long-form videos with timestamps tend to fare much better than the ones that don’t feature them, simply because they enable viewers to find solutions efficiently without having to sit through the entire video.

What are YouTube chapters?

YouTube chapters work on the same principle that timestamps do, with the aim of making it easier for viewers to navigate to different chapters within a video. However, unlike timestamps that are typically included across the description and comment sections, chapters appear in the video progress bar when viewers hover their cursors over it.

So, your next question naturally would be, ‘how do I add YouTube chapters?’ Well, the best thing about the chapters feature is that YouTube adds chapters automatically based on the timestamps that you include in either the video description or comments section. However, for the feature to work, your first timestamp has to be 0:00. Also, videos with less than three timestamps won’t be able to enjoy this feature. So, preferably, have three or more timestamps with each timestamp covering a period of at least 10 seconds in the video.

Should the chapter feature be used for all types of videos?

The simple answer to this is no. Both YouTube timestamps and chapters are recommended for long-form video content, i.e., videos that are at least 10-minutes long. For videos that are 3 – 5 minutes long, timestamps and chapters aren’t really necessary, particularly if they deal with comedy, entertainment, or music. On the other hand, videos dealing with tutorials, politics, education, science, and technology tend to fare better with timestamps and chapters, as they are typically long.

Of course, the choice is yours as to whether or not you’d want to include timestamps and chapters. However, we recommend you to steer clear of them if your videos are generally short. Including timestamps and chapters in such YouTube videos will only go on to reduce watch time, which is a key performance indicator used by the YouTube algorithm to rank videos.

YouTube Tags and Why They’re So Important

YouTube might be more famously considered a social media platform; however, it’s essentially a large search engine that allows users to search for the kind of content they want to watch. When we search for a video, we want to understand the context behind it before clicking on it to watch. This is where YouTube tags come into play.

You might have seen words or phrases below the title of YouTube videos describing what the video is about. For example, a video on the best gardening tools for winter might have tags such as “gardening tools”, “garden care” and “gardening”. These tags – words and phrases – describing the context of any YouTube video are referred to as YouTube tags. While these YouTube tags are mostly considered of minimal importance, they can help you in more ways than you can imagine. Here’s why YouTube tags could be excellent for your YouTube marketing campaigns.

Why are YouTube tags important?

Even though these tags might seem trivial and are often overlooked by the majority of YouTube users, they can still be a great asset to boost your YouTube marketing efforts. One of the most obvious reasons for using these tags is to clear any confusion regarding complicated video titles. If you have prepared a video that is especially confusing and might deter viewers from watching it, adding YouTube tags can give them a simple and quick context on what the video is about. This way, they will click on your video and engage with it for a longer time.

If someone clicks on your video not knowing what the content is about, they might soon abandon the video because they didn’t find it interesting. This affects your search rankings on YouTube negatively since viewers are abandoning your videos sooner than they ideally should. YouTube considers this as a sign that your videos aren’t engaging enough and will begin to downgrade your rankings. There are several ways that can help avoid this, YouTube tags being one of them.

These tags will give your viewers a good context about the contents of the video and help them decide whether they want to watch the video or not. Another reason why YouTube tags are helpful is in gaining new audiences. If you use tags that are similar to your competitors’, their audience will begin to see your videos in suggested videos. Doing so allows you to amplify your reach on YouTube and subtly push your competitor’s audience to watch your videos as well. Ultimately, the reach of your videos increases and you begin to climb the engagement ladder faster than before.

Best practices to follow using YouTube tags

YouTube tags shouldn’t take up a lot of your time. You need not focus on them thoroughly, which is why you don’t need complicated tips and tricks to ace the game. However, making sure that you use best practices in this context is always a good idea.

Order your tags on the basis of importance. The first tag should be the target keyword that you are aiming to tank for, and the following tags can be arranged in an order that you deem best.
Don’t forget to add broader keywords. Keeping your tags very niche will prevent it from reaching an audience that’s still a beginner in your domain. Add broader keywords that will describe the overall domain of your video.

Conclusion

YouTube tags might be a trivial addition to your videos, but they can be of immense benefit in some cases. The key here is to not spend a lot of time perfecting these tags or selecting the best-suited one. Remember, the idea is to only give people a context about the theme or contents on the video. Keep it simple; don’t mislead your audience by adding wrong or vague tags and give your audience a quick context on what a particular video is really about.

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