How To Deal With Difficult Subscribers In Your Business YouTube Account
Running YouTube for business can be very difficult at times, and even more confusing when you see your subscriber count stuck at the same place. Even worse, you might be losing subscribers often.
Another unaddressed challenge is dealing with difficult YouTube subscribers. Not everyone subscribed to your channel wants to see you grow. Some might target your content with negative reviews and damage your brand image.
So how do you navigate through these challenges and make your channel grow? That’s what we will discuss today.
How to deal with troll subscribers
Before getting into dealing with troll subscribers, you should understand the two main types of subscribers who might be hurting your channel (not really if you know what to do).
Spam subscribers: Spam subscribers do not hurt your YouTube business channel on the surface, but can make the interactive experience bad for your genuine subscribers and followers. While scrolling through YouTube comments, we often come across spam comments which are often NSFW. For a business account, it is a huge problem considering the wide demographics of people watching these videos. You would not want to see such comments in a video for kids’ products or educational content. Such comments are irritating no matter what the video is about.
Negative comments: Some comments are not mindless spam. Instead, they are targeted to make your channel appear in a bad light. Dealing with these comments is different from dealing with spam comments since they often have real value. However, the problem intensifies if these comments get a lot of likes and replies. You will suddenly find the comment section criticizing every aspect of the video, the brand, and even the business. If left unchecked, it can have a disastrous effect on your channel.
How to deal with difficult subscribers?
If you are dealing with spam comments, there are a couple of things you can do straight from the YouTube Studio.
- 1. You can always report these comments as spam. Once you do that YouTube will review the comment to see whether it qualifies as spam. If it is, it will be removed from the comment section.
- 2. Keep all comments for review from your YouTube Studio settings. That way, they will only appear in the comment section when you approve them.
- 3. The third option should be reserved for rare cases: disable comments in your video altogether.
However, it might be very difficult to report each spam comment one by one if you have too many in your comment section. For that you can:
Dealing with negative publicity
YouTube Studio does not offer anything that will help you evade negative comments. If you report negative comments that are not spam, you might get banned from YouTube. In this case, you have to proceed with tact and caution.
Engage with your audience
If you see a negative comment, consider replying to it politely. It gives the impression of a thoughtful and considerate business account that cares about its customers. You can also buy YouTube comments that expose the lie of negative comments without engaging with them as the creator.
If you see similar negative comments in many videos, see whether something is wrong and how you can get it right. Be it the production quality or accuracy of content, you can always learn from negative comments.
Address trolls in your video
If you address genuine trolls in your video without waiting for them to make the first move, you will have the sympathy of the audience. They will realize that the negative comments they see are nothing more than trolls.
If you have difficulty growing your YouTube presence, SoNuker can help you find direction. With our tools and features, your YouTube account will grow at an unmatched scale and take your business to new heights.
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