Your Guide to Resurrecting Your Old YouTube Channel: Part 1 – Pruning the Old

Many just upload a few videos and then totally forget about the channel. They come back after a few weeks and find that barely anyone saw the videos. If you are one of these people then don’t worry we have the perfect guide for you.

Whether you have tons of videos or a new channel these tips will help you get more views to your channel and old videos in general. Breathe so life back into your old videos and make them appealing to a large new untapped user base/

Here is how you can do that

Keyword Planning

Reworking the keywords that you have been using to more current ones can redirect people to your old videos. You can use Google’s Keyword Research Tool and get an insight into what buyers are looking for. 

It will show the popular keywords and you can use them accordingly to get a ranking. You can add this highly searched keyword into your own title or description. It is ok to change little things about this from time to time to grow. Not many people are going to be sad or point this out as only a few people have watched this video. 

Use the Edit feature in your Youtube Studio and start ranking on Youtube and Google alike. It is a great way to rejuvenate old videos and have them pull their weight. 

Call-to-Action

Your video should very clearly tell people what they are supposed to do with the information they have received through the video. Whether it is a sales pitch or an infomercial. You will have to tell the people viewing your videos exactly what needs to be done. 

A call to action can be added in 3 ways

• Overlay – This will take the users directly to your site or landing page and is very easy to set up. It only takes a few minutes and is very effective.
• Domain in the description – You can add your domain name in the description of your Youtube video. People can click on this link and directly go to your desired page.
• Annotations – These are like small placards that can pop up at any time in the video. You cannot add the link directly but still prompt people to do an action. 

Transcript

This is something a lot of people don’t do but if you upload a transcript of the content in the video and upload it to YouTube. They will sync up the text for you and all the keywords that you might have used are now accessible to the algorithm. 

Most people never upload transcripts and this is a great way to maximize your reach. It is easy and can be done in a matter of minutes. If you do not want to do this you can always hire people from Fiverr to transcribe your videos.

Backlinks

Everyone involved with SEO knows that Google and Youtube love backlinks. You can get your video in the top ranking with enough backlinks. Just adding a few inbound or backlinks can do wonders for your channel. 

Promote The Videos

You should promote your video on all platforms. Let people know that you have a Youtube channel and you’ll be surprised how many people might start following you. 

Cross-platform promotion is important and share this information on all your social media handles. This can do wonders for your channel and old videos alike.

We at SoNuker are committed to sharing the best Youtube marketing tips for you and help you grow your channel. Our experts will be more than happy to talk to you and clear all your doubts. For anything related to Youtube marketing come to us and we will find the right solution for you.